Meet the Founder
Positive psychology… people… performance
Founder and principal consultant Charles Whattoff manages the psychometric process and subsequent development and coaching programmes end-to-end. Over three decades in various leadership and management roles he has refined the principles and processes required to drive performance and effect change.
This extensive experience, first in the military and latterly with a leading European consultancy, has given him a deep understanding of the demanding pressures of operational, IT and service-driven environments which can often impact mood, morale and motivation.
With skills and knowledge verified through certification and study of business and organisational psychology at Masters’ level, he is well-equipped to guide and support people to discover and achieve their potential. Charles is an accredited executive coach and one of only a handful of accredited Level 2 British Psychological Society test providers in the East of England.
Through psychometrics and positive psychology New Behaviours offers evidence-based solutions and contemporary methods to change behaviour and help people feel more fulfilled, leading to improved engagement and productivity.